Patrick Adams - CRO

Patrick has over 20 years’ experience in business software and fintech, with a track record in establishing market leadership for publicly traded software companies and market-making start-ups like Ariba (now SAP), Planview and Pricefx). 

Patrick Adams

Prior to joining Mercell, he led the commercial charter for a first of its kind DLT blockchain powered Trade Finance Network and before that established Pricefx as the global market leader in price optimization software.

What is your role in Mercell going to be?
As Revenue Officer I look forward to working with the tremendous team of Mercillians, who have established strong positions in many markets in the G2B space. My focus will be on two streams:

(1) Ensure we perform to our set commercial growth targets, while we (2) transform our commercial strategy along a team defined roadmap, covering broad commercial aspects from brand perception all the way through to customer retention, positioning Mercell for market leadership in this business.

What drew you to Mercell?
Like everyone, I am selective in which company I join. I look for Key attributes in a company, which need to be matched:

  • The company provides innovation in a clearly defined B2B market
  • They are committed to true cloud-native SaaS. There are just so many benefits for customers and for us.
  • A prime intention I look for is the aspiration to grow recurring revenue massively. It drives so much more value than ‘one off revenue’. I know I am preaching to the choir here.
  • The company and solution allow for a large addressable market!
  • And Mercell hits all those points perfectly!

You all at Mercell have done a tremendous job to build strong inroads into the Government/Public to Business space.

It is hard to get into Government, as it takes so much time, it takes local trusted and native compatible relationships to get the trust of Government/Public organizations!

Let’s put that in perspective. When building the business at Ariba from the ground up (I was employee no. 4), I could not afford to focus on government as a segment, it would have taken too long. But YOU have taken the diligence to build out this special audience on a country by country basis, resulting in a great and large market you can now address! I know SAP-Ariba and others have taken several attempts in G2B, but did not succeed. The difference is the dedication you at Mercell apply to this. And this is where we at Mercell will win.

What is the best advice you’ve ever been given?
- "Hire the best, especially when they are better than us."
- This way we all continuously grow and keep our egos low.

Background

Tell us a little about yourself - Depending on what you are comfortable with.
I am Swiss and English, enjoy two teenage boys with my French wife, living the language chaos at home. I love traveling, experiencing different cultures and designs. In private I spend time with family and friends, enjoy water sports, running and sometimes dive into nerdy stuff, when I find a moment.

Can you tell us a little bit about what you have done previously?
Electronic Engineering and Computer Science were my original passion. Though with my preference for all things customer facing, I then quickly switched from engineering to a commercial focus in the B2B software world.

I have always been engaged by founders/investors, I have been grateful to lead the commercial strategy and execution in Europe for Ariba, then Planview, and then globally for Pricefx, all reaching Gartner confirmed market leadership. And while that part is cute, count me also in for a list of errors I made along the way, - I like tracking a list of do’s and don’ts accordingly, while keeping in sync with latest customer experience trends and Sales/MarTech capabilities.

A Mercellian outside of Mercell

What is the weirdest fact you know?
I struggled with ‘weird facts’, but instead I think about an ‘impressive fact’: Space Probe Voyager 2 is 12 Billion Miles away from us. That is 18 Light Hours away. I am fascinated by this dimension of a man-made product so far away from Earth, - even if that is an extremely short dimension in Space.

Your favorite line or quote from a song / movie / poem?
I am not quoting something directly. What I believe in life is, that attitude drives absolutely everything!

The right attitude will define happiness and success in life and business, or then not.

Subsequently I fully subscribe to the quote of Charles Swindoll on Attitude. To my friends I say, look up his quote.

If you could have a superpower, what would it be?
I could not choose. So many desires to solve world issues. But on the egoistic side, maybe the ability to fly around like a bird would be my favorite choice.